Thesis Advisor: Julian Boha, M. Sc.Thesis Status: OpenBachelorInternational Business StudiesWirtschaftsingenieurwesenWirtschaftsinformatikWirtschaftswissenschaftenMasterInternational Business Studies (Master)International Information SystemsManagementMarketingWirtschaftsingenieurwesen (Master)Please contact me for futher details about the topic. Contact: julian.boha [at] fau.de