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07. Book Chapters
Reichwald, R., Möslein K. M., & Piller F. (2008).  Creating Value Interactively - Challenges for Company Management. (Buhse, W., & Stamer S., Ed.).Enterprise 2.0 - The Art of Letting Go. 99–122.
Reichwald, R., Möslein K. M., & Piller F. T. (2008).  Creating Value Interactively - Challenges for Company Management. (Buhse, W., & Stamer S., Ed.).Enterprise 2.0 - The Art of Letting Go. 99-122.
Reichwald, R., Möslein K. M., & Piller F. T. (2008).  Interaktive Wertschöpfung: Herausforderungen für die Führung. (Buhse, W., & Stamer S., Ed.).Enterprise 2.0 - Die Kunst loszulassen. 99-122.