Found 12 results
Author Title Type [ Year(Desc)]
Filters: Author is Brem, Alexander  [Clear All Filters]
2012
Agarwal, N., & Brem A. (2012).  Frugal and reverse innovation - Literature overview and case study insights from a German MNC in India and China. Proceedings of the 2012 18th International Conference on Engineering, Technology and Innovation, B. Katzy, T. Holzmann, K. Sailer, K. D. Thoben (Eds.).
2014
Agarwal, N., Grottke M., & Brem A. (2014).  A Unified Innovation Approach To Emerging Markets: Imperatives To Play And Win The Game. 21st International Product Development Management Conference Proceedings: Innovation through engineering, business & design.
In Press
Agarwal, N., & Brem A. (In Press).  Frugal and reverse - insights from a German MNC in India and China. Dr. John Ettlie on Globalization of R&D including near-shoring and re-shoring of R&D..
Agarwal, N., & Brem A. (In Press).  The frugal innovation case of solar-powered Automated Teller Machines (ATMs) of Vortex Engineering in India. Journal of Entrepreneurship and Innovation in Emerging Economies.
Agarwal, N., & Brem A. (In Press).  Frugal Innovation – Past, Present and Future. IEEE Engineering Management Review.
Agarwal, N., Chakrabarti R., Brem A., & Bocken N. (In Press).  Market driving at Bottom of the Pyramid ( BoP ): An analysis of social enterprises from the healthcare sector. Journal of Business Research.