Contact
Universität Erlangen-Nürnberg
Lehrstuhl für BWL,
insb. Wirtschaftsinformatik I
Prof. Dr. Kathrin M. Möslein
Lange Gasse 20
90403 Nürnberg
Tel: +49 (0) 911 5302-284
Fax: +49 (0) 911 5302-155
What influences the design of hybrid products? Lessons learned from the preventive health-care industry
| Title | What influences the design of hybrid products? Lessons learned from the preventive health-care industry |
| Publication Type | 04. Conference Papers |
| Year of Publication | 2008 |
| Authors | Velamuri, V. K., Neyer, A. - K., & Möslein, K. M. |
| Conference Name | 15th International Product Development Management (IPDM) Conference |
| Conference Location | Hamburg, Germany |
| Keywords | conference |
