Contact
Universität Erlangen-Nürnberg
Lehrstuhl für BWL,
insb. Wirtschaftsinformatik I
Prof. Dr. Kathrin M. Möslein
Lange Gasse 20
90403 Nürnberg
Tel: +49 (0) 911 5302-284
Fax: +49 (0) 911 5302-155
Mass Customization based eBusiness strategies
| Title | Mass Customization based eBusiness strategies |
| Publication Type | 04. Conference Papers |
| Year of Publication | 2000 |
| Authors | Reichwald, R., Piller, F. T., & Möslein, K. M. |
| Conference Name | 20th Annual International Conference of the Strategic Management Society (SMS) 2000 |
| Conference Location | Vancouver, Canada |
| Keywords | conference |
| Attachment | Size |
|---|---|
| Moeslein_SMS_2000_MC_and_eBusiness.pdf | 78.92 KB |